Cold email cost calculator
What does cold email actually cost?
Size the infrastructure and compare in-house vs. Jensen Connect. Every assumption is editable — the math is live.
1,000
10010,000
Emails / day
1,000
Emails / month
22,000
Mailboxes
40
25/mailbox/day
Domains
10
4 mailboxes/domain
Prospects / mo
7,333
3-touch sequence
Est. meetings / mo
29
0.40% conversion
DIY cost / email
$0.117
DIY cost / meeting
$88
⚙Assumptions (tap to edit)
Defaults are based on Consulti.ai's scaling calculator. DIY mailbox is retail Outlook/GWS; JC mailbox is the wholesale rate we've negotiated through our infrastructure supplier.
Do it yourself
Build, buy, and operate the stack in-house
40h setup @ $50/h$2,000
One-time
Monthly
- 40 mailboxes × $8.00/mo$320/mo
- Sending platform (Instantly / Smartlead)$97/mo
- Warmup$0/mo
- Lead database (Apollo / Clay)$99/mo
- Email verification credits$50/mo
- Your time (40h/mo @ $50/h)$2,000/mo
Annual
- 10 domains × $12/yr$120/yr
Total / mo$2,566
Jensen Connect
Full-stack outbound, operated for you
Setup feeIndividual to your engagement
One-time
Monthly
- 40 mailboxes × $3.50/mo$140/mo
- Consulti Pro (10,000 leads/mo, verification included)$97/mo
- SMTP verification (7,333 × $0.0010)$7/mo
- AI qualification (7,333 × $0.005)$37/mo
- Sending platform (Instantly / Smartlead)$97/mo
- Warmupincluded
- Your time0h — we run it
Annual
- 10 domains × $12/yr$120/yr
Infrastructure pass-through / mo$378
+ service fee — individual per client
Verifiable savings, before any service fee
- $2,000 / mo of your time — Jensen Connect runs the system; you don't spend 40h/mo on it.
- $180 / mo on mailbox costs — our wholesale rate ($3.50/mailbox) vs. retail ($8.00/mailbox).
- $40h of setup work — domains, mailboxes, warmup, deliverability config all handled.
Get your exact quote
Setup and service fees are individual to your engagement. Book a 30-minute call and I'll walk through your ICP, run the math on your actual volume, and send a written proposal the same day.
Book a call →